Privacy Policy

Our Privacy Policy


R.W. Fernstrum & Company (“Fernstrum”) is dedicated to protecting the privacy of the personal information you share with us. This Privacy Policy (“Policy”) describes our general privacy policy and practices in relation to Fernstrum’s website and social media pages (“Site”). Your use of our Site to which this policy is linked indicates to us that you have read and accepted our Privacy Policy.

Based on evolving technology and industry practices, Fernstrum may determine that it is prudent to change our practices, Terms & Conditions, and/or this Policy. As such, Fernstrum reserves the right, in its sole discretion, to modify, change, add to, or delete from this Policy and other policies posted on this Site at any time and without notice to users of this Site.



We will only collect and have access to the Personal Information that you provide us (i.e. information which may identify you in some way, such as your name, address, other contact details such as telephone number, email address, etc.) along with your IP address (the internet address of your computer), through this Site. We are the sole owners of the Personal Information collected on this Site. This may be collected when you request information, submit comments, or use other contact forms or features on our Site. We will not sell or rent this information to anyone. Providing Personal Information is at your discretion. If you do not want your Personal Information to be collected, please do not submit it.

Our Site, social media pages, products, and services do not target nor are they intended for the use by children under the age of 16. Fernstrum does not knowingly collect or store any Personal Information about children under the age of 16. Should we learn or be notified that we have collected information from users under the age of 16, we will immediately delete such Personal Information.



We will use your information to respond to you regarding the reason you contacted us. We will not share your information with a third party outside of our organization, other than when necessary to fulfill your request.

Unless you ask us not to, we may use your Personal Information to:

  • communicate with you about our latest news, events, products and/or services
  • communicate with you in response to your inquiries, requests, comments and/or suggestions
  • provide you with information, services and/or products that you requested from us
  • communicate with you regarding changes to this Policy



We will store and use your information for purposes including customer contact, marketing, and website user experience improvements. We will only retain your Personal Information for as long as necessary to fulfill the purpose(s) of its collection, including the purposes of satisfying any business or legal requirements. When it is no longer necessary to retain your Personal Information, we will securely destroy it in accordance with applicable laws.



We use commercially reasonable practices, including SSL encryption, to protect the confidentiality and security of Personal Information you submit through our Site from being lost, stolen, or misused. However, given the nature of the Internet, we cannot ensure complete security and we are not responsible for any breach of security or for the action of any person or entity other than Fernstrum.

In addition, Fernstrum cooperates with law enforcement inquiries, we obey court orders, and we honor subpoenas and other legal process. As a result, your information may be disclosed if we were compelled by law or legal process to disclose it. We may also disclose such information if we were to determine in our sole discretion that such disclosure would be useful in connection with investigating possible non-compliance with the law, with any Fernstrum policy, including our Terms & Conditions and this Policy, with any other agreement we might have with you, or if we reasonably believed that a user was attempting to cause damage to the functionality of this Site or its content.



To improve your experience on our Site, Fernstrum collects certain anonymous user data through partnerships and the use of Google Analytics. When you visit our Site, we may gather this user data by placing one or more small text files called “cookies” on your computer. A cookie does not give us access to your computer or any Personal Information about you. These files provide us with data about your computer and visits, such as (but not limited to) the time and date of access, IP address, your computer and browser software, and information about your use of various areas of this Site. When this user data is collected, it is used in an anonymous, aggregate manner to help us analyze data about our Site traffic and webpage usage, and to improve our Site to better serve our customers. This anonymous data is stored separately from the other Personal Information you may enter during the use of our Site; therefore, it is not possible to link this anonymous user data with Personal Information. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of this website.

Our Site uses Google Analytics, a service which transmits website traffic data to Google servers in the United States. Google Analytics does not identify individual users or associate your IP address with any other data held by Google. We use reports provided by Google Analytics to help us understand website traffic and webpage usage. By using this website, you consent to the processing of data about you by Google in the manner described in Google’s Privacy Policy. You can opt out of Google Analytics if you disable or refuse the cookie, disable JavaScript, or use the opt-out service provided by Google.

Our Site also interfaces with social media sites such as LinkedIn, Twitter and others. If you choose to “like” or “share” information from this Site through these services, you should review the privacy policy of that service. If you are a member of a social media site, the interfaces may allow the social media site to connect your visits to this Site with other Personal Information.



Our Site contains links to allow you to visit other websites of interest easily. This Policy applies only to our Site and social media pages. Please be aware that we are not responsible for the content or privacy practices of other websites. If you leave our website via a link, we recommend reading the privacy statements for each site carefully.



The use or continued use of our Site signifies that you agree to the terms of this privacy policy. Fernstrum reserves the right to change information on this Site and/or this Policy, at any time without notice. You should regularly review this Policy for any changes. Any changes will be effective immediately upon posting of the revised Policy on this Site.

If you do not agree with this policy, do not access or interact with our Site.



You have the right to free information about your stored Personal Information you have provided to us through this Site, including the right to view, update, block, and/or delete your Personal Information. If you have any questions about viewing or updating Personal Information we have on file about you, please send your request in writing to:

R.W. Fernstrum & Company
Attn: Data Officer
PO Box 97, 1716 11th Avenue
Menominee, MI 49858 USA

or Email:

If you wish to delete all of your Personal Information currently stored on our servers, you can do so by contacting us at


Updated: June 2018


DPRIVACY1 Rev.06/08/18